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Use Sua Voz

Use Sua Voz

Info

Visual identity project developed for the teen series Use Sua Voz and Nossa Voz on HBO Max, by Warner Bros. Discovery. I oversaw art direction for visual design, including key visuals, motion design, and social media adaptations. Multiple poster variations featuring the characters were created following a music and school supplies aesthetic with a defined colour palette.

Year

2024

Client

HBO Max / Warner Bros. Discovery

Services

Art Direction, Motion Design, Graphic Design

Role

Art Direction, Design & Illustration

Partners

Adolpho Knauth — direction, Luciane Toffoli — production, Cartoon Network, Floresta

"Use Sua Voz" is a Brazilian series produced by HBO Max in partnership with Floresta and Cartoon Network, featuring overall and artistic direction by Adolpho Knauth and production by Luciane Toffoli. I was responsible for overseeing the entire art direction of the project's visual design, including key visuals, motion design, and adaptations for social media and events.Several variations of the main poster of the series were created, featuring the characters appearing in the show, always following the music and school supplies mood, with a well-defined color palette. All animated artworks were also developed based on this key visual.

Use Sua Voz, imagem 1
Use Sua Voz, imagem 2

Keyart for "Use Sua Voz" spin-off, "Nossa Voz"

Social

Use Sua Voz, imagem 3
Use Sua Voz, imagem 4
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Use Sua Voz, imagem 8
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Use Sua Voz, imagem 10
Use Sua Voz, imagem 11
Use Sua Voz, imagem 12

Motion

Motion

Thank you!